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About

Our Story

OLTRE is an invitation − only, highly vetted community of partners − agencies rethinking the travel network model, and is centered on collaboration, inclusion, and meaningful growth. It supports both performance and personal fulfillment, recognizing that inspired advisors drive lasting impact.

 

Expanding the definition of luxury, OLTRE embraces emerging trends and uses data to power smart connections. Recognition goes beyond sales to value mentorship and leadership, shaping a future where every voice has a place.

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Go Beyond the Expected

We’re not here to replicate legacy travel networks — we’re here to outgrow them. OLTRE sets a new standard by challenging outdated systems and expanding the definition of luxury. Our members aren’t limited by traditional benchmarks — they’re empowered to explore, innovate, and elevate their craft on their own terms

Data With a Pulse

Data is our connective tissue. We use it to connect people. OLTRE puts intelligence to work to match the right advisors with the right partners, form communities with real purpose, and surface insights that actually move businesses forward.

Partnership Over Politics

No gatekeeping. No hierarchy. No posturing. OLTRE levels the playing field between advisors and partners—collaboration, not control, is the cornerstone. Here, relationships are built on trust, contribution, and
mutual respect, not red tape.

A New Kind of Luxury

Forget the five − star − only mindset. Luxury today might look like a remote village, medical tourism, or a regenerative safari. OLTRE embraces this expanded definition where experience, intention, and personalization outweigh price tags.

Engagement is the New Currency

In a world that rewards spend, OLTRE rewards soul. Recognition is based on effort, involvement, and impact—because showing up, contributing ideas, and mentoring others has just as much value as closing a sale.

Inclusive. Disruptive. Human.

OLTRE welcomes the rising stars and the seasoned pros. The curious, the risk takers, and the changemakers. We’re reshaping the industry by building a community where everyone has a place—and no one has to play by the old rules.

Elevated

Oltre curates only the highest—quality people, places, and opportunities—elevating the travel consortia experience through uncompromising execution.

Approachable

With a multigenerational community—even into their 80s—our brand stays warm, accessible, and deeply authentic, making every member feel seen and valued.

Fresh

We’re revitalizing a stale space with a people—first approach—rooted in warmth, respect, community, and simple, meaningful innovation.

The OLTRE Difference

The richest, most comprehensive collection of partners, program and portfolios in the travel industry 

The Oltre Network

Hotels & Resorts

A global portfolio of exceptional properties—from iconic luxury hotels to refined four − star escapes.

In−Country Partners 

Trusted local experts within the SELECT network

Villas

A hand − selected collection of upper−upscale, design − forward hotels offering elevated comfort and style.

Air

Premium air partnerships providing flexibility, value, and elevated global connectivity.

Specialty & people Emergin

Innovative travel categories—wellness, regenerative, adventure, and niche experiences shaping the future of exploration.

Insurance

Comprehensive travel protection designed to safeguard every journey with confidence and care.

Cruise Space

A diverse lineup of ocean, river, and expedition sailings crafted for travelers seeking unforgettable journeys at sea.

Tour & Wholesale

End − to − end tour providers and wholesale partners offering curated itineraries and seamless global travel solutions.

People

Meet the leaders shaping the next era of modern travel. A diverse group of thinkers, builders, and innovators committed to redefining how advisors and partners connect, collaborate, and grow.

Albert Hererra

PRESIDENT

 Haisley Smith

SVP PARTNER RELATION

Ronald Richards

PRESIDENT OF SALES

Marvin McKinney

MARKETING CORDINATOR

Annette Black

CEO

Annette Black

CEO

A NETWORK THINKING − FORWARD AGENCY

OLTRE is more than a collection of agencies and suppliers, it’s a movement. A curated network where data-driven collaboration is at the forefront, not an afterthought.